RECENT NEWS & ARTICLES
The Blog by Southern Shirt
How to Style Women’s Long Sleeve Graphic Tees Year-Round
Women’s long sleeve graphic tees are a wardrobe staple that blend comfort, personality, and effortless style. Whether you love a bold graphic or a minimalist logo, these tees can be...
Read more
Why Plaid Button-Downs Are a Staple in Men’s Casual Style
Few wardrobe pieces capture timeless comfort and versatility like men’s plaid button-downs. Whether you’re headed to brunch, a casual office setting, or a weekend trip, plaid shirts strike the perfect...
Read more
The Ultimate Guide to Outdoor Gifts for the Man Who Has Everything
Shopping for the man who has everything can be a real challenge. For birthdays, holidays, or any special occasion, the usual gifts often feel uninspired—because he already has the basics...
Read more
How to Style Your Holiday Outfits with Santa’s Steals
Introduction The holiday season is all about fun, family, and festive fashion. Whether you’re attending a party, wrapping gifts, or posting that perfect Instagram photo, your outfit can set the...
Read more
The Ultimate Guide to SEC Gameday Polos: Style, Fit & Tradition
For football fans across the South, Saturdays are more than just a game; they represent community, tradition, and school pride. Nothing embodies this energy quite like SEC gameday men’s polos....
Read more
The Southern Lifestyle: Embracing Comfort and Style
The Southern lifestyle is about more than geography—it's a way of moving through the world with warmth, ease, and authenticity. It’s about making space for tradition while welcoming progress, slowing...
Read more
Best Men’s Polos for Tailgating in the South
In the South, tailgating is more than just a casual pregame ritual; it is a deeply rooted tradition blending hospitality, rivalry, celebration, and fashion. Every Saturday during football season, stadium...
Read more
Women’s Fall Style: Cardigans, Sweater Vests & Southern Layering Tips
Fall is the season when wardrobes shift to warmer tones, layered fabrics, and cozy textures. For women balancing school, work, and social events, versatile layering pieces are the heart of...
Read more
Caring for Your SSCO Shirts: Maintenance Tips
SSCO shirts are more than just wardrobe staples — they’re crafted for comfort, style, and lasting quality. Whether you’ve picked up a bold graphic tee or a classic cotton essential...
Read more
How to Style Tank Tops for Any Occasion
Tank tops are one of the most versatile pieces in any wardrobe. With their lightweight feel and timeless appeal, they can be styled for virtually any occasion — from laid-back...
Read more
Why the Nomad Shorts Might Be the Only Pair You Pack This Summer
Let’s face it—packing light is a skill most of us haven’t mastered. But with the Nomad Shorts, you can finally ditch the “just in case” mindset and roll with one...
Read more
Momentum Chino Shorts: The MVP of Business Casual
Momentum Chino Shorts: The MVP of Business Casual Let’s get one thing straight: shorts can be sophisticated—if they’re cut right. Enter the Momentum Chino Shorts, a 7-inch inseam power move...
Read more
Polos That Show Up (So You Don’t Have To Try So Hard)
Polos That Show Up (So You Don’t Have To Try So Hard) From brunch to back nine, nothing carries more style-per-square-inch than a solid performance polo. And at SSCO, we’re...
Read more
SSCO's Best-Selling Swim Shorts: Your Summer Lineup Starts Here
SSCO's Best-Selling Swim Shorts: Your Summer Lineup Starts Here You’ve got sunshine, good vibes, and probably something on the grill. All you’re missing? Swim shorts that know how to show...
Read more
How to Care for Your Button Down Shirts for Men to Make Them Last
The Importance of Proper Care for Button Down Shirts Proper care is essential to preserve the quality, fit, and longevity of your men's button-down shirts. From washing to storing, every...
Read more
Men’s Button Down Shirts for Summer: Lightweight Styles to Stay Cool
Introduction:Summer is the season to embrace breathable, stylish clothing that keeps you cool and comfortable. Men’s button-down shirts for summer come in a variety of styles, colours, and fabrics designed...
Read more
5 Key Features to Look for in High-Quality Performance Polos for Men
When it comes to buying performance polos for men, it's essential to choose the right one that blends comfort, durability, and style. Whether you're hitting the golf course, enjoying a...
Read more
How to Choose the Best Performance Polos for Men: Style, Comfort, and Durability
When it comes to upgrading your wardrobe, performance polo shirts for men are a game-changer. They offer a blend of style, comfort, and durability that’s perfect for both work and...
Read more
Performance Polos for Men: Why They’re a Game-Changer for Your Wardrobe
Performance polos for men have become essential pieces in modern wardrobes, blending functionality, style, and comfort. Whether you're heading to the office, enjoying outdoor activities, or simply relaxing, performance polos...
Read more
Top Reasons Why Performance Polo Shirts Are a Must-Have for Every Man’s Wardrobe
When it comes to dressing smartly, nothing beats the versatility and style of a polo shirt. However, as the demand for functional and stylish clothing increases, performance polo shirts have...
Read more
Why Southern Hats Are a Timeless Fashion Statement
The Enduring Appeal of Southern Hats Southern hats are powerful symbols of grace, dignity, and cultural identity in American fashion. These iconic accessories go beyond being just a style choice...
Read more
Transforming Your Look with Short Sets for Women
Short sets have become a game-changing wardrobe essential for women seeking both style and comfort. These versatile two-piece combinations are changing the way we think about fashion, offering endless possibilities...
Read more
The Best Golf Shorts for Warm Weather
Golf shorts for warm weather combine style with practical comfort, and with the Masters just around the corner, golf season is nearly in “full swing”. This article covers essential features...
Read more
Performance Looks - Hybrid Shorts for Women and Everyday Hybrid Shorts for Men
Wear to the gym or errands - wicking breathable fabrics with stretch for movement For individuals leading an active lifestyle, it is important that their clothing keeps up and supports...
Read more
From Work to Weekend: How Men’s Performance Polos Are Perfect for Any Event
In today’s fast-paced world, versatility is key when it comes to building a wardrobe that serves both professional and personal needs. One piece that stands out for its multi-functional appeal...
Read more
Why Every Active Man Needs a Performance Polo Shirt in His Wardrobe
When it comes to building a wardrobe that caters to both style and comfort, the performance polo shirt is often an overlooked but essential piece. Whether you're hitting the golf...
Read more
Christmas Gifts for Men
Finding the perfect Christmas gifts for men during the holiday season can be a rewarding experience, filled with the joy of selecting thoughtful presents that resonate with personal interests and...
Read more
Christmas Gifts for Women
Choosing the right Christmas gifts for women can make the holiday season truly special. A well-chosen gift shows thoughtfulness and care, capturing the spirit of the holidays. Personalized gifts, in...
Read more
How to Select the Perfect Heavyweight Flannel for Outerwear
Selecting the perfect heavyweight flannel for outerwear can feel overwhelming. With various options available, how do you know which fabric, style, and fit work best?
Read more
Early Holiday Shoppers - Gift Giving Ideas
With the holiday season just around the corner, you may be thinking to yourself if now is a good time to start gift shopping. If you are a picky buyer,...
Read more
How to Style Women’s Long Sleeve Graphic Tees Year-Round
Women’s long sleeve graphic tees are a wardrobe staple that blend comfort, personality, and effortless style. Whether you love a bold graphic or a minimalist logo, these tees can be...
Read more
Why Plaid Button-Downs Are a Staple in Men’s Casual Style
Few wardrobe pieces capture timeless comfort and versatility like men’s plaid button-downs. Whether you’re headed to brunch, a casual office setting, or a weekend trip, plaid shirts strike the perfect...
Read more
The Ultimate Guide to Outdoor Gifts for the Man Who Has Everything
Shopping for the man who has everything can be a real challenge. For birthdays, holidays, or any special occasion, the usual gifts often feel uninspired—because he already has the basics...
Read more
How to Style Your Holiday Outfits with Santa’s Steals
Introduction The holiday season is all about fun, family, and festive fashion. Whether you’re attending a party, wrapping gifts, or posting that perfect Instagram photo, your outfit can set the...
Read more
The Ultimate Guide to SEC Gameday Polos: Style, Fit & Tradition
For football fans across the South, Saturdays are more than just a game; they represent community, tradition, and school pride. Nothing embodies this energy quite like SEC gameday men’s polos....
Read more
The Southern Lifestyle: Embracing Comfort and Style
The Southern lifestyle is about more than geography—it's a way of moving through the world with warmth, ease, and authenticity. It’s about making space for tradition while welcoming progress, slowing...
Read more
Best Men’s Polos for Tailgating in the South
In the South, tailgating is more than just a casual pregame ritual; it is a deeply rooted tradition blending hospitality, rivalry, celebration, and fashion. Every Saturday during football season, stadium...
Read more
Women’s Fall Style: Cardigans, Sweater Vests & Southern Layering Tips
Fall is the season when wardrobes shift to warmer tones, layered fabrics, and cozy textures. For women balancing school, work, and social events, versatile layering pieces are the heart of...
Read more
Caring for Your SSCO Shirts: Maintenance Tips
SSCO shirts are more than just wardrobe staples — they’re crafted for comfort, style, and lasting quality. Whether you’ve picked up a bold graphic tee or a classic cotton essential...
Read more
How to Style Tank Tops for Any Occasion
Tank tops are one of the most versatile pieces in any wardrobe. With their lightweight feel and timeless appeal, they can be styled for virtually any occasion — from laid-back...
Read more
Why the Nomad Shorts Might Be the Only Pair You Pack This Summer
Let’s face it—packing light is a skill most of us haven’t mastered. But with the Nomad Shorts, you can finally ditch the “just in case” mindset and roll with one...
Read more
Momentum Chino Shorts: The MVP of Business Casual
Momentum Chino Shorts: The MVP of Business Casual Let’s get one thing straight: shorts can be sophisticated—if they’re cut right. Enter the Momentum Chino Shorts, a 7-inch inseam power move...
Read more
Polos That Show Up (So You Don’t Have To Try So Hard)
Polos That Show Up (So You Don’t Have To Try So Hard) From brunch to back nine, nothing carries more style-per-square-inch than a solid performance polo. And at SSCO, we’re...
Read more
SSCO's Best-Selling Swim Shorts: Your Summer Lineup Starts Here
SSCO's Best-Selling Swim Shorts: Your Summer Lineup Starts Here You’ve got sunshine, good vibes, and probably something on the grill. All you’re missing? Swim shorts that know how to show...
Read more
How to Care for Your Button Down Shirts for Men to Make Them Last
The Importance of Proper Care for Button Down Shirts Proper care is essential to preserve the quality, fit, and longevity of your men's button-down shirts. From washing to storing, every...
Read more
Men’s Button Down Shirts for Summer: Lightweight Styles to Stay Cool
Introduction:Summer is the season to embrace breathable, stylish clothing that keeps you cool and comfortable. Men’s button-down shirts for summer come in a variety of styles, colours, and fabrics designed...
Read more
5 Key Features to Look for in High-Quality Performance Polos for Men
When it comes to buying performance polos for men, it's essential to choose the right one that blends comfort, durability, and style. Whether you're hitting the golf course, enjoying a...
Read more
How to Choose the Best Performance Polos for Men: Style, Comfort, and Durability
When it comes to upgrading your wardrobe, performance polo shirts for men are a game-changer. They offer a blend of style, comfort, and durability that’s perfect for both work and...
Read more
Performance Polos for Men: Why They’re a Game-Changer for Your Wardrobe
Performance polos for men have become essential pieces in modern wardrobes, blending functionality, style, and comfort. Whether you're heading to the office, enjoying outdoor activities, or simply relaxing, performance polos...
Read more
Top Reasons Why Performance Polo Shirts Are a Must-Have for Every Man’s Wardrobe
When it comes to dressing smartly, nothing beats the versatility and style of a polo shirt. However, as the demand for functional and stylish clothing increases, performance polo shirts have...
Read more
Why Southern Hats Are a Timeless Fashion Statement
The Enduring Appeal of Southern Hats Southern hats are powerful symbols of grace, dignity, and cultural identity in American fashion. These iconic accessories go beyond being just a style choice...
Read more
Transforming Your Look with Short Sets for Women
Short sets have become a game-changing wardrobe essential for women seeking both style and comfort. These versatile two-piece combinations are changing the way we think about fashion, offering endless possibilities...
Read more
The Best Golf Shorts for Warm Weather
Golf shorts for warm weather combine style with practical comfort, and with the Masters just around the corner, golf season is nearly in “full swing”. This article covers essential features...
Read more
Performance Looks - Hybrid Shorts for Women and Everyday Hybrid Shorts for Men
Wear to the gym or errands - wicking breathable fabrics with stretch for movement For individuals leading an active lifestyle, it is important that their clothing keeps up and supports...
Read more
From Work to Weekend: How Men’s Performance Polos Are Perfect for Any Event
In today’s fast-paced world, versatility is key when it comes to building a wardrobe that serves both professional and personal needs. One piece that stands out for its multi-functional appeal...
Read more
Why Every Active Man Needs a Performance Polo Shirt in His Wardrobe
When it comes to building a wardrobe that caters to both style and comfort, the performance polo shirt is often an overlooked but essential piece. Whether you're hitting the golf...
Read more
Christmas Gifts for Men
Finding the perfect Christmas gifts for men during the holiday season can be a rewarding experience, filled with the joy of selecting thoughtful presents that resonate with personal interests and...
Read more
Christmas Gifts for Women
Choosing the right Christmas gifts for women can make the holiday season truly special. A well-chosen gift shows thoughtfulness and care, capturing the spirit of the holidays. Personalized gifts, in...
Read more
How to Select the Perfect Heavyweight Flannel for Outerwear
Selecting the perfect heavyweight flannel for outerwear can feel overwhelming. With various options available, how do you know which fabric, style, and fit work best?
Read more
Early Holiday Shoppers - Gift Giving Ideas
With the holiday season just around the corner, you may be thinking to yourself if now is a good time to start gift shopping. If you are a picky buyer,...
Read more